Your Email Marketing Campaign Isn’t Attracting Millennials (for Good Reasons)

Your Email Marketing Campaign Isn’t Attracting Millennials (for Good Reasons)

• May 08, 2015
• Dan Hoff
• 0

by Rachel Burger

How do you guarantee a Millennial will mark your business email as spam? Include a subject line like this: “Why Hipsters Prefer [Your Brand.]” Why? For so many reasons.

Let’s look at how marketers are self-sabotaging when trying to attract this demographic. And if you’re making any of these mistakes, the solutions are all simple fixes.

Read the full article at MarketingProfs

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