Why You Should Create Multi-Step Forms and How They Can Increase Conversions

Why You Should Create Multi-Step Forms and How They Can Increase Conversions

• Oct 18, 2018
• admin
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• Conversion Strategies, Lead Generation, Website Conversion Strategies

by Kristen Baker

We all know that a multi-step form that requires dozens of field entries can easily become complicated, frustrating and time-consuming for your leads. And, as a result, many will simply not finish the form. And a lead or new customer is needlessly lost.

“A Little Bit of Sugar Makes the Medicine Go Down . . .”

But there is a way to make registration with a multi-step form a positive experience for your website visitors. A well-crafted multi-step form means that more visitors will complete your form with fewer hiccups.

Now, you may be asking yourself how creating more work for your leads by spreading information out across a multi-step form could possibly be a good thing when it comes to user experience — fair question. To see the answer and to learn exactly how you can do this, read the full article at HubSpot.com

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