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Why do a Competitive Market Analysis?

  • Why do a Competitive Market Analysis?

    by Dan Hoff

     

    “Know thy enemy . . . ” In marketing there are three “Knows” that you need to be intimately aware of in order to succeed.

     

    •  Know yourself – your market, your product, your solution and how they fit together

    •  Know your customers – listen well and they will tell you what you  . . . read more

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