When Is SEM Right for Your Company?

When Is SEM Right for Your Company?

• Dec 02, 2017
• Dan Hoff
• 0
• Bing, Google, Lead Generation, Search Engine Marketing, Search Engine Optimization, SEO, Website Conversion Strategies, Yahoo!

by Savannah Paver

You’ve probably heard a lot about search engine marketing. But depending on your goals and budget, it might not be right for your small business.

SEO? SEM? Which is Which?

Many business owners struggle with how, when, or if to use search engine optimization (SEO). And many are unsure of if they really need search engine marketing (SEM). While both tactics are beneficial, several factors need to go into the decision-making process—depending on each business owner’s goals and budget.

To find out if SEM is right for your company, read the full article at Manta.com

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