The Ultimate Guide to Putting Facebook Ads to Work for Your Small Business

The Ultimate Guide to Putting Facebook Ads to Work for Your Small Business

• Aug 20, 2018
• Dan Hoff
• 0
• Facebook, Facebook Advertising, Marketing for Small Business

by Tabitha Jean Naylor

You’ve probably heard this before. But, Facebook can be a great, cost-effective lead source for your small business. For a large portion of the local small business market, it is already a staple of their marketing through organic contact with their followers.

However, statistics show that your organic Facebook posts might only reach about 2% of your followers on average. Now, while organic posts are still an essential part of any Facebook content marketing strategy, you’ll want to make sure paid advertising plays a large and effective role as well. Not only are paid ads your best bet at attracting new business – you can target the people you want them to be shown to, and your current audience will be more likely to see your posts.

But there’s a definite learning curve when it comes to Facebook ads. So, how can you make sure you’re getting the most out of your Facebook ads? Here are 7 tips that will help you strengthen your strategy and get the results you need at Manta.com

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