- 25 Mar
The Most Popular Social Networks With Millennials, Gen X, and Baby Boomers
- Mar 25, 2017
- Dan Hoff
- Facebook, Generational Marketing, Instagram, Snapchat, Social Media, Social Media Marketing
by Ayaz Nanji
It is commonly assumed that Facebook is the most popular social network across generations. However, research indicates that it’s not as dominant with younger consumers as with older consumers.
According to Recent Research from Sprout Social
The report was based on a survey conducted in January 2017. For the report, they polled 1,000 Millennials, Gen Xers, and Baby Boomers in the United States. Now not surprisingly, the research confirmed what we all have suspected. It seems that some Gen Xers as well as Baby Boomers say Facebook is their favorite social network. But Facebook ranked as the most popular social network with Millennials.
To see the numbers and what they can mean to your social media marketing strategy, read the full article at MarketingProfs.com
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