- 28 Dec
Six Lead Generation Tactics to Use in Your Social Media Channels
- Dec 28, 2018
- Dan Hoff
- B2B Marketing, Lead Generation, Social Media Marketing
by Anna Clarke
We all seem to fully accept that social media is now a constant part of our lives. We use it to keep up with friends, relatives and social trends.
Business Are Getting More and More Social Too
But as a business, social media is slowly being seen as an effective tool as well. Not simply to keep up with the social picture of your community. Rather as a tool to gain business. In fact, social media can be an excellent channel for engaging with potential customers. Used intentionally, it can also facilitate lead generation.
According to a recent HubSpot study, companies can get as much as 4.5 times more leads through the use of social media simply by increasing the frequency of posts. However, apart from posting more often, your content still must be engaging and relevant. And, there are a number of other ‘best practices’ that you need to keep in mind in order to find business success on social media.
To see what they are and how you can use them to generate more leads, read the full article at MarketingProfs.com
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