- 24 Mar
New Data On Facebook Ad Benchmarks for YOUR Industry
- Mar 24, 2017
- Dan Hoff
- Facebook, Facebook Advertising, Social Media, Social Media Marketing, Social Selling
by Mark Irvine
Facebook is one of the fastest growing ad networks. In fact, the number of advertisers using Facebook has more than doubled in the last 18 months. And that translates to over 2 million advertisers who started advertising on Facebook in the past 2 years
A Strange and Confusing New World Awaits
However, if you are new to the platform, you may have found that it can be easy to get overwhelmed. That may be because Facebook has nearly countless ad targeting options to explore, and performance differs for every client. Just like on AdWords, performance can differ across different industries on Facebook, so what numbers should you be looking to beat in your industry?
WordStream has dug into their data to find out. Check out the Facebook ad performance benchmarks at WordStream.com
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