LinkedIn Groups Vs. Facebook Groups: The Ultimate B2B Marketing Showdown
by John Wieber
It’s no secret. Over the past 10 years, social media has become a serious marketing powerhouse. But one particular aspect of social media marketing has actually been around since the internet became a household name. Now called Groups, the AOL chat room you used to know and love has evolved. It has become so much more – especially if you’re looking to step up your B2B marketing game.
Connect. Engage. Share and Communicate Directly with Your Market
Groups on any platform enable business owners and marketers to connect, engage, and share content on a large scale. These days, two social media platform dominate groups above all others, especially when it comes to B2B marketing – LinkedIn and Facebook.
Both LinkedIn and Facebook offer group options with unique features and benefits. But which is the best to leverage for your business? To learn all about the relative strengths and weaknesses of both, read the full article at SocialMediaToday.com