How Web Design Can Influence Conversion

How Web Design Can Influence Conversion

• May 13, 2017
• Dan Hoff
• 0
• Conversion Strategies, Digital Marketing, Lead Generation, Website Conversion Strategies

by Randall Zaitz

There is a big misconception about the role of web design. Many people see design as the lipstick, the visual appeal of a website. But your website should be more than a pretty digital brochure. Web design is a tool that can help you achieve specific business goals.

Yes, It’s Especially Important for B2B Firms

For B2B companies, web design should be working towards increasing the leads you get from your website. Good web design can help increase your conversion rate and engagement with your content, funneling leads down your marketing funnel towards a sale.

To more fully understand How Web Design Can Influence Conversion for your website, read the full article at ChiefMarketer.com

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