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How to Turn Webinars into Networking Events and Become an Authority in Your Niche

  • How to Turn Webinars into Networking Events and Become an Authority in Your Niche

    by Leidy Restrepo

     

    Leidy RestrepoWhen we think of webinars, we picture hour-long presentations with mediocre audio and outdated PowerPoint templates. Their promise of teaching us something new keeps us tuned in longer than we’d like, and then we move on, forgetting it ever happened. But today, more than ever, we have the tools to re-imagine the webinar experience and create something more dynamic and productive for our audiences. For instance, we can enable them to use webinars as vehicles for networking and socializing.

     

    Think about it, you have a group of people (your webinar attendees) who registered for an event that covers a very specific topic in your industry; clearly, they have something in common with each other. Shouldn’t you be helping them build their networks? Absolutely. Even though nothing beats going to seminars in person and rocking the networking events until the seams in your pockets rip from the growing stash of business cards, your online audience can come close to achieving similar results when you incorporate the following networking strategies into your webinars:

     

    Read the full article at KISSmetrics

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