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How to Launch a New Brand: Five Tips for an Unforgettable Debut

  • How to Launch a New Brand: Five Tips for an Unforgettable Debut

    by Stewart Hodgson


    Author: Stewart HodgsonAs a startup, you need to be marketing. And you need to be building your brand in the market. That’s because building a brand for your company is one of the most important things you can do as a marketer.


    But, What is “brand” And Why Should I Care?

    A brand – your brand – can allow you to differentiate yourself from industry competitors with a unique image, a memorable voice, and an identity that resonates with your target customers. But establishing and launching your own brand from scratch can be difficult.


    This is particularly true when you’re a startup with limited resources

    It can be tempting to rush through the process of market entry and start selling products as quickly as possible. But the way you introduce your company to your customers could have a huge impact on your potential for future sales. After all, you really do have only one chance to make a first impression.


    And to see some simple suggestions to help you create a memorable and effective brand that will help your company stand out from the competition, read the full article at MarketingProfs.com

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