Five Ways to Make the Most of Video for Marketing

Five Ways to Make the Most of Video for Marketing

• May 30, 2017
• Dan Hoff
• 0

by Jim Rudden

From the tiniest startups to the largest global organizations – in both consumer and B2B – they are pouring more resources into video. Why? For one, there is the internet fame. Or it may be the personal satisfaction of being able to say “I did that” at your next company happy hour.

Or, . . . Maybe it’s Because it Works

But more importantly, it is because 77% of consumers indicate that they have been convinced to purchase something based on a video they’ve seen. At least that is what recent research finds.

So, if your company really wants a shot at joining the ranks of video hall-of-famers, here are five steps I recommend at MarketingProfs.com

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