- 07 Dec
Five End-of-Holiday-Season Marketing Tactics for a Profitable 2018
Marketers are in the throes of making the final act of the holiday shopping season a fruitful one. Black Friday and Cyber Monday are understandably a prime focus for holiday marketing campaigns. But the holiday spirit, and the holiday shopper enjoys spending moods well beyond Thanksgiving. And for some, it can even be sustained into the New Year.
The home stretch of the holiday season is a unique opportunity to retool digital strategies
This is a period in which you can set the stage and strategies that will carry you well into January. Armed with the data from the first half of holiday marketing campaigns, paired with the crunch time leading to Christmas, can and should re-energize your marketing. This is the keys to how you can connect with consumers even after the wrapping paper is tossed out and leftovers are gone.
So, to help you out, here are five key considerations for this unique (and hectic) time at MarketingProfs.com