- 18 Aug
Email Marketing vs. Social Media Ads for Sales & Promotions
by Andy Boehar
Many companies rely on email marketing for promotions. While others swear by social media ads. But the truth is that both of these tactics provide uniquely valuable benefits that can help you reach your promotion goals.
It’s Not An Either/Or Situation
Instead, consider how you can use both tactics together to drive more sales from your limited-time offers and holiday promotions. When it comes to limited-time promotions or the big sale holidays, such as Labor Day (coming up in just a month!) or Black Friday, a business owner’s chief goal is to invest their time and money in platforms that will make the greatest impact.
There are a few ways that you can use both channels in tandem to optimize holiday marketing. To learn how, read the full article at WordStream.com
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