Don’t Pass Pinterest By: Why B2B Marketers Need to Think Visual in Social

Don’t Pass Pinterest By: Why B2B Marketers Need to Think Visual in Social

• Aug 16, 2018
• Dan Hoff
• 0
• B2B Marketing, Instagram, Pinterest

by Beth Negus Viveiros

LinkedIn may be the social channel many B2B marketers feel most comfortable with. But don’t discount the visual impact platforms like Pinterest and Instagram can have with business customers.

Even Major Brands are Leveraging This

Microsoft, Cisco, Intel, GE and other leading B2B marketers have created highly visual social presences for tech products that on the surface might not seem all that pretty. And it may take less effort and time than you think to start. You might already have the content in hand to populate these channels. For example, Infographics and other eye catching pieces can be repurposed on Pinterest to drive traffic.

For more insights and ideas, read the full article on ChiefMarketer.com

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