Conversational Marketing: How a Messaging Strategy Will Grow Your Business

Conversational Marketing: How a Messaging Strategy Will Grow Your Business

• Aug 04, 2018
• Dan Hoff
• 0

by Alicia Collins

Human communications have changed over time. This has never been so apparent as it is today. The speed and volume of communications has reached monumental proportions. But, it wasn’t always that way. Time was that communicating was a slow process and when it came to marketing, messaging was a far simpler task.

Technology Has Changed All of That

And, with each new iteration of technology, our accepted response time has changed. Friends make plans faster, families stay closer, and businesses provide answers instantly. In this new age of live chat, customers expect conversations to happen how, when, and where they want. Not when you necessarily want them to happen.

So, that introduces us to conversational marketing. But what is it, you ask. And how does it work? Or, do you want to know how it can be used to grow your business? Well, to find out, read the full article at HubSpot.com

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