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7 Common Reasons Why Your Email Marketing Strategy Isn’t Working

  • 7 Common Reasons Why Your Email Marketing Strategy Isn’t Working

    by Sudheer Kiran

     

    Author: Sudheer KiranThere’s a cold, hard reality today when it comes to email marketing. The plain truth is that the deliverability and readability of marketing emails has dropped drastically.

     

    The Sky is Falling . . . The Sky is Falling! Or is it?

    Does this mean that email marketing is losing its edge as the most efficient B2B marketing strategy? No! What we need to understand is that is that email marketing campaigns do not fail because there is too much clutter to break through. They fail because of the inability of marketing to map out a robust email campaign strategy.

     

    Harsh, but true. And, if you have ever witnessed failures in your email campaigns, you need to read the seven key reasons why your email strategy may not be getting the desired results at JeffBullas.com

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