- 11 Jan
6 Powerful B2B Marketing Tactics You May Be Missing
B2B marketing has changed over the years. What worked even a year ago will no longer have the impact it once did. There are the changing dynamics of B2B leadership and the shift in demographics in decision makers. New approaches have come about in response to these changes. But, there are so many great new B2B marketing tactics today, it’s hard to keep up.
So, How Can You Keep Up?
There may be a lot of ideas that you may have overlooked in your B2B marketing. As example, IP address identification, a customer driven content marketing strategy, better lead qualification, a renewed focus on customer and prospect data, account-based marketing, and linking consumer data with your business records.
If any of these 6 ideas are new to you, read the full article to learn what they are and how you can use them at TargetMarketing.com