- 30 Sep
5 Easy Ways to Write an Irresistible Introduction for Your #MarketingSuccess
by Dan Shewan
We hear a great deal of talk about the importance of headlines. But much less is said about the value of a great introduction. Sure, you need a tempting headline to catch your reader’s eye. However without a strong, compelling introduction, the best headline ever written won’t save you.
So, What Does it Take to Make a Write a Great Intro . . . ?
So, lets explore five of the many different ways you can open a blog post, article, interview, white paper. In fact, how to introduce pretty much anything with words. This is by no means a comprehensive or definitive list. There are almost as many ways to introduce your writing as there are ways to write. There are, however, some general techniques that lend themselves well to marketing copy that can be extraordinarily effective.
To learn what they are, read the full article at WordStream.com