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10 Common Pitfalls of Product Launches and How to Avoid Them

  • 10 Common Pitfalls of Product Launches and How to Avoid Them

    by Neil Patel

     

    Author: Neil PatelYou probably think about product launches the same way I do. They’re insanely exciting. Terrifying, yes, but exciting. Part of the reason for the terror is this: We’ve heard of the product launch horror stories. We don’t want it to happen to us. There are risks in running a business, and during product launch those risks seem especially high.

     

    After having launched several products — some successful, and some not-so-much — I want to share with you what I’ve learned. In this article, I want to explain some of the organizational pitfalls that can compromise a product launch. If you can spot these pitfalls and avoid them, you’ll be well on your way to an amazing and successful product launch.

     

    Read the entire article on KISSmetrics.com

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